It’s been interesting to watch as CommScrum and the CommScrum LinkedIn Group establish themselves, grow and indeed seem to fluorish. It highlights that so-called social media (or really technologically-enabled social communications) mimic their bricks and mortar counterparts.
Blog = newspaper. And comments are just faster “Letters to the editor.” With a blogroll.
LinkedIn Group = a community of people who come together to discuss and debate and hopefully enjoy their association and are richer for it. For free. In a virtual 24/7 coffee house.
The same rules are true:
– Say something that is relevant and interesting (to them, not you)
– Let people talk about it
It isn’t that complicated.