Stop going to conferences about your own profession

And start going to ones about other professions.  If you are an internal communicator, go to Marketing conferences.  If you are a social media guru, go to brand conference.  If you are a brand guru, go to an HR conference.

Otherwise you will never grow and you’ll see the same 5 people who spend more time speaking at conferences about your profession than practicing your profession.  Mix it up a bit.

Heaven forbid you might learn something new or get inspired.


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