I’ve been asked to chair the Marketing Week Employee Brand Engagement Summit 18-19 April in London.
This mainly involves sitting on a plinth, opening sessions and closing sessions. But it also involves a 20 minute opening statement.
So … what should I say? Seeking your cutting edge thinking, trendspotting, and ideas.
A start …
– The convergence of non-Marketing function influence on the employee brand engagement space
– The blurring of traditional lines between employees and non-employees as critical engagement stakeholders
– The impact of consumer generated and social media